Blog & Article

Category: Marketing & Sales

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C is for CONTENT

How Local Content Can Boost Your Google Rankings: Last month’s article discussed Google’s Service Area businesses, avoiding Google suspensions, and briefly introduced CAT (Content, Authority

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Avoiding Google Suspensions

Avoiding Google Business Profile Suspensions: What Every UK Plumbing and Heating Engineer Should KnowRecently, I spoke with a plumbing business owner who wanted help to

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Why your Website is broken

Last month’s article discussed “Local SEO” and how to win in Google Maps. This month’s column will look at “National SEO” and the most common

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Marketing your service plans

How will we market our Service Plan? Following on from last month’s Boiler Business column, “Building your service plan part one”, this month, we will

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Building your Service Plans

Reoccurring Revenue The heating season is almost finished, and installation work will slow down for many heating companies. This time of year is when we

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Dominate Local SEO

In last month’s column, we introduced the ASK framework to help you focus on Attracting, Selling & Keeping better customers. Today we will double down

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The 3 Stages of Marketing

What stage do you think your business is at? Have you just started?Mad “busy” but stuck and not moving anywhere? Or have you nailed it

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